Kuala Lumpur, Malaysia – Heil Trailer Asia Limited is pleased to announce the appointment of two new channel partners for the Malaysia market, namely Sunway Marketing Sdn Bhd and MPSI Steel Industries Sdn Bhd (MPSI).
Heil Trailer Asia signed an MOU with Sunway Marketing Sdn Bhd, which will serve customers as Dealer Representative for Sales and Marketing for Heil Trailer Asia. Sunway’s Trading & Manufacturing division traces its roots back to 1980; beginning with the trading of heavy equipment, its division expanded into building materials, hoses & fittings, heavy equipment parts, manufacturing of hydraulic fittings and heavy equipment undercarriages, industrial hardware, automotive as well as renewable energy. To date, it has successfully expanded its presence throughout Malaysia and abroad with a network of 41 strategic locations.
Mr. Yeoh Yuen Chee, CEO of Sunway Marketing (Trading and Manufacturing), said, “Sunway has sought to source and distribute quality products which represent good value for money. We aim to sell solutions that integrate into manufacturing whenever possible. To that end, we strive for excellence and integrity in our operating activities, business relationships, customer services and to maintain a good market reputation and image. Therefore, we’re pleased to have signed an MOU with Heil Trailer Asia to act as Dealer Representative for Sales and Marketing. We are confident we will be able to provide an exceptional experience to Heil customers in Malaysia.”
MPSI Steel Industries meanwhile becomes an official dealer representative for Heil Trailer Asia’s aftersales, servicing, parts and warranty service delivery. The appointment is in-line with Heil Trailer Asia’s recent growth strategy which focuses on aggressive and rapid roll-out of dealer and end-user touchpoints for servicing and parts, while emphasizing growing its global footprint through collaborative partnerships. The dealer has been appointed under Heil’s PSR Channel Partner program, which establishes a series of standards requisite pre-appointment by Heil of any organization as a service provider.
MPSI is well-regarded as an engineered solutions maker, and manufactures trailers under its own brand. It is known for creating products related to heavy-duty long-distance haulage, and is a licensed pressure vessel (PV) manufacturer registered in Malaysia under the Department of Occupational Safety and Health (Ministry of Human Resources). MPSI Steel Industries is currently ranked as a Major PSR Centre, which is a fully-accredited standard. It allows MPSI to be certified by Heil Trailer Asia Thailand for the ability to undertake intermediate service, maintenance and repair, to include basic welding for identified repair works, and field mobile services which include foundational warranty and insurance works.
Mr. Sean Chan, Managing Director of MPSI Steel Industries, said, “Our experienced customer service team provides technical advisory on engineering solutions, as well as aftermarket parts and spares, as we are focused on enabling customers to prevent breakdowns through the application of a careful maintenance regime. We are there to support every MPSI client, and we are delighted that we are now certified by Heil Trailer Asia Thailand for the ability to undertake intermediate service, maintenance, and repair of its exceptional speciality trailers.”
Nicholas Ling, President of Heil Trailer Asia, said, “HEIL meets the market challenges of customers in 85 countries, and now with these new partnerships, we’re able to bring our considerable industry understanding and global network to benefit customers through the establishing of more channel partners in core markets like Malaysia. Meanwhile, our company continues to win trust of customers worldwide, establishing long-term partnerships and growth-driving opportunities. We will continue to expand our reach through the appointment of new sales and marketing representatives, dealer representatives and PSR accredited centers.”
Email us at inquires@heiltrailerasia.com, or follow us on LinkedIn for partnership opportunities: www.linkedin.com/company/heil-trailer-asia
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About Heil Trailer Asia Limited (Heil Trailer Asia)
Heil Trailer Asia Limited, Heil’s production facility in Thailand, was established in 1996. The factory employs the latest manufacturing techniques while paying utmost attention to core values of safety, durability, safe environmental practices, and Premium Performance. It creates trailer solutions for the goods haulage sector which last, serve, and deliver value and cost-saving for decades.
The facility is strategically located to serve Asia-Pacific and beyond, building and shipping aluminum and stainless-steel tankers and trailers to virtually every country in the region. A continually-expanding portfolio of equipment is geared to meet the demands of petrochemical, food & bulk transport customers in-line with Heil Trailer’s commitment to quality and after-sales service.
Specialists in building high-quality lightweight tanker-trailers in:
Oil & Gas Fleets: Heating Fuel, Road Vehicle Fuels, Petrochemical and Aviation
Dry Bulk of Flour, Liquid Sugar; Wine/Milk road tankers;
Chemical and Sulphuric Acid Chemical Tankers, Cement Powder, Fly Ash Tankers
Contact:
Website: heiltrailerasia.com
Email: inquiries@heiltrailerasia.com
PR: marketing@heiltrailerasia.com
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